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How to: Set Up Free Website Tracking Using Google Analytics

Before you embark on any sort of marketing campaign or SEO work it’s vitally important that you have a way of gauging whether your efforts are working. That’s what tracking tools like Google’s free system, Analytics, do for you. They gather data about your site visitors so that you can assess how well your website is…

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Starting Out With Google Analytics

19th January 2011

Google Analytics is a free tracking tool that generates detailed website statistics. It’s easy to set up, easy to access and anyone can use at least its basic features. I integrate it with every website build, so here are a few practical ways of utilising its reports (other than simply checking how many hits you’ve…

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I was delighted with Jo’s work: she combines an excellent eye for spacious design with patience and inventiveness.

Kieron Winn